In the not-too distant future, people will expect to influence and interact with design. Design isn’t just something you consume. It’s something you participate in.
Alan Rorie is a designer, fabricator, and artist. Trained as a scientist with a PhD in Neuroscience from Stanford, Alan applies his insights into how the brain makes decisions to create products that trigger unforgettable experiences. A self-taught designer and fabricator, he forges objects with a mix of technologies and materials–like interactive walls, electric guitars, flatpack animation stations, and even the occasional rocketship. Alan has been featured in the science journal Nature, the technology and culture publication Wired, and an array of blogs and web-pages. His scientific work has been published in Science, PLoS and The Journal of Cognitive Neuroscience. He has been a fellow at The Exploratorium, the museum of science, art and human perception, and a researcher at the National Institute of Mental Health and New York University. He also produces art under the name Almost Scientific.
Kelly Parkinson leads marketing and communications at Hero Design. She has worked with startups in one form or another since 1999. Her work has launched companies like New Relic and Pantheon, along with generating leads for established brands like HP, Salesforce, and Realtor.com. Reach her at kp[at]hero-design[dot]com.